Monday, October 17, 2005

McDonald's McFlurry Mobile Marketing Push


McDonald's and mobilestr33t introduce a mobile marketing campaign using mobile coupons to get a free McFlurry.

At MobileStr33t visitors can send free ringtones and wallpaper to their handsets and request a mobile coupon for a free McFlurry.

To get a free McFlurry coupon send to your mobile phone click here

Depending on your carrier and your phone’s capabilities the coupon will either be sent out as a SMS, a WAP page or a J2ME app. The WAP and J2ME are powered by their patent-pending mCoup technology.

This mCoup patent could be quite enticing for brands and retailers. Stay tuned.
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4 comments:

  1. Anonymous4:56 PM, October 17, 2005

    Just a note, the McFlurry offer is good only in the greater Los Angeles area.
    Thanks
    -The MobileStr33t Team @ Gamut Industries

    ReplyDelete
  2. Anonymous7:13 PM, October 17, 2005

    Why they use SMS if the Paperclick is Ready?

    Regards,

    PClick

    ReplyDelete
  3. No Name6:10 AM, October 18, 2005

    Go to the site and try it.

    It's easy and you will see how the coupon/voucher is delivered.

    Granted this is still PC to the mobile.

    If I'm Mobot, I would have users take a picture of Golden Arches, Ronald McDonald or a McFlurry ad in any magazine and send to a specific site for the free coupon.

    ReplyDelete
  4. Anonymous5:05 PM, October 27, 2005

    This kicks butt. It is a surprise to see McDonalds on the cutting edge.

    ReplyDelete

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