Tuesday, April 11, 2017

What Happens To Online Advertisers If.....Not If But WHEN

Internet users are discovering the benefits of surfing in Google's Incognito Mode or Firefox's Private Window, much to the chagrin of subscription websites (or sites who limit the number of free reads).

One of Australia’s oldest media companies is ‘on the verge of totally collapse’ after a flaw in their multi-million dollar paywall has led to thousands of Australians reading their articles for free.

At the moment, the brand’s flagship newspapers allow unsubscribed readers to enjoy a total of 30 free articles per month, before putting up a paywall preventing the user from reading anymore unless they start paying.

However, that paywall can be easily bypassed by opening the article in an Incognito Window, which is hitting Fairfax hard, according to one insider.

But privacy?

Privacy? It basically comes down to whether how much Google wish to add to their users' profiles: Google needs to save data about our browsing habits so they can keep developing their search algorithms – and of course so they can target advertising to us.

But what if....what if we could surf the Web in such a way that websites, ISPs, and even your own device would have no idea who is surfing? What happens to the online advertising industry WHEN that happens?

Tuesday, April 04, 2017

Trumps Signs Bill Letting ISPs See and Share Your Browsing History

Trump officially ended online privacy rules.

Internet providers will not have to ask permission before sharing sensitive data with advertisers.

Many are saying to use a VPN to keep your online browsing from being seen by your ISP but that isn't true. The truth is, if your browser runs on your device, you cannot have complete privacy and security. Cookies and viruses can still touch and see your device. Sites can track you from site to site while you use a VPN too. VPNs have many cons.

How can you keep your online privacy? Use a cloud browser.

Cloud browsers are the wave of the future

Your true location is hidden, history, cookies, and viruses stay isolated from you and your device.

Personal computing is and has shifted to the cloud. Applications run in the cloud NOT on the device.

Shouldn't your browser do the same?