Tuesday, April 11, 2017

What Happens To Online Advertisers If.....Not If But WHEN

Internet users are discovering the benefits of surfing in Google's Incognito Mode or Firefox's Private Window, much to the chagrin of subscription websites (or sites who limit the number of free reads).




One of Australia’s oldest media companies is ‘on the verge of totally collapse’ after a flaw in their multi-million dollar paywall has led to thousands of Australians reading their articles for free.

At the moment, the brand’s flagship newspapers allow unsubscribed readers to enjoy a total of 30 free articles per month, before putting up a paywall preventing the user from reading anymore unless they start paying.

However, that paywall can be easily bypassed by opening the article in an Incognito Window, which is hitting Fairfax hard, according to one insider.

But privacy?

Privacy? It basically comes down to whether how much Google wish to add to their users' profiles: Google needs to save data about our browsing habits so they can keep developing their search algorithms – and of course so they can target advertising to us.

But what if....what if we could surf the Web in such a way that websites, ISPs, and even your own device would have no idea who is surfing? What happens to the online advertising industry WHEN that happens?






Tuesday, April 04, 2017

Trumps Signs Bill Letting ISPs See and Share Your Browsing History




Trump officially ended online privacy rules.

Internet providers will not have to ask permission before sharing sensitive data with advertisers.

Many are saying to use a VPN to keep your online browsing from being seen by your ISP but that isn't true. The truth is, if your browser runs on your device, you cannot have complete privacy and security. Cookies and viruses can still touch and see your device. Sites can track you from site to site while you use a VPN too. VPNs have many cons.

How can you keep your online privacy? Use a cloud browser.

Cloud browsers are the wave of the future

Your true location is hidden, history, cookies, and viruses stay isolated from you and your device.

Personal computing is and has shifted to the cloud. Applications run in the cloud NOT on the device.

Shouldn't your browser do the same?

 

Wednesday, March 29, 2017

House Passes Resolution Making ISPs More Powerful Than Google And Facebook.


 Your online privacy just went out the window.

As I have been saying for a while, the cable box in your house knows more about you than any website.

They know what web searches you made, sites you visited, your downloads, your emails. They know what you liked on Facebook. They know what texts/pics you shared on your apps.

They know what TV shows you recorded, when and where you watched them. They know what you were doing with your other devices while you were watching TV.

Sure you can clear your cookies and history on your web browser, but that doesn't stop the cable company from following your online activity because they control the pipe. They can even monitor you when you surf on another provider. * There is only one way I know you can hide your Internet traffic from your provider.

Why the cable companies haven't capitalized on this goldmine is beyond me...well now they can.

Today the GOP just killed consumer broadband privacy protections.

The House of Representatives today voted 215 to 205 to kill privacy rules protecting US broadband subscribers. If you're interested in a little thing called public accountability, you can find a breakdown of which Representatives voted for the measure here. The rules, approved by the FCC last fall, were slated to take effect this month.

Today's vote came after the Senate voted 50-48 last week to kill the rules.

Saturday, March 11, 2017

A Slippery Slope And Reason To Be Your Own Boss

 A new bill would allow employers to demand genetic testing from workers.

A little-noticed bill moving through Congress would allow companies to require employees to undergo genetic testing or risk paying a penalty of thousands of dollars, and would let employers see that genetic and other health information.

"What this bill would do is completely take away the protections of existing laws," said Jennifer Mathis, director of policy and legal advocacy at the Bazelon Center for Mental Health Law, a civil rights group. In particular, privacy and other protections for genetic and health information in GINA and the 1990 Americans with Disabilities Act "would be pretty much eviscerated," she said.

Tuesday, February 28, 2017

YouTube On Pace To Eclipse TV



YouTube viewers world-wide are now watching more than 1 billion hours of videos a day, threatening to eclipse U.S. television viewership, a milestone fueled by the Google unit’s aggressive embrace of artificial intelligence to recommend videos.

YouTube surpassed the figure, which is far larger than previously reported, late last year. It represents a 10-fold increase since 2012, YouTube said, when it started building algorithms that tap user data to give each user personalized video lineups designed to keep them watching longer.

So who could threaten YouTube's growth?

Saturday, February 18, 2017

How YouTube Could Increase Clicks And Revenue




What do you do when you see a 30 second ad pop up on a YouTube video?..Yeah you either open a second window and browse something else while you wait or you leave..either way you never wait an eternity (30 seconds) for the video.

YouTube finally realized that nobody waits 30 seconds.
 
Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

If YouTube wants viewers to watch more ads or get more clicks, they simply need to offer the video owner the ability to click on an object in the video.  Insert hyperlinks IN the video.
 
Google, who owns YouTube, should create the ability to insert a hyperlink on an image in a video.

Make the video just like a website where there are more ways to get info. People could even stay on the ad JUST to find hyperlinks.


Thursday, February 16, 2017

Snap IPO Approaches And We See A Massive Conflict Coming



Snap, the parent of wildly "successful" app Snapchat is going public with a valuation between $19.5B-$22.2B.

One of the principal concepts of Snapchat is that pictures and messages are only available for a short time before they become inaccessible. Yeah the pics disappear because they aren't on my screen any more :)

Users are lead to believe their messages are "private" but as we all know, NOBODY reads the Privacy Policy in 6 font.

That's where we see:

"you grant Snap Inc. and our affiliates a worldwide, royalty-free, sublicensable, and transferable license to host, store, use, display, reproduce, modify, adapt, edit, publish, and distribute that content."

"you also grant Snap Inc., our affiliates, and our business partners the unrestricted, worldwide, perpetual right and license to use your name, likeness, and voice.  (think about that all you present and future celebrities).

Can you see where this is going in this day of Internet celebrities?

What brand wouldn't pay to use Kim Kardashian's pics (or think of any other self absorbed person taking selfies) to promote their brand?

Here's the thing..there's nothing they can do about it.

"This means, among other things, that you will not be entitled to any compensation from Snap Inc., our affiliates, or our business partners if your name, likeness, or voice is conveyed through Live, Local, or other crowd-sourced Services, either on the Snapchat application or on one of our business partner’s platforms" (source)

Think of the other adult oriented possibilities with all of those nudie shots too. Would you want your face/body/voice be part of a porn movie promotion, STD commercial, pharmaceutical product, bankruptcy ad, or anything that you would be embarrassed (or have to explain to your friends)?

ALWAYS REMEMBER..if the service is free you are the PRODUCT, not the consumer.

So the question is would users pay a subscription fee if the company promised to not share any content with any 3rd party?

Is their a metric that could determine profitability to number of paid users?

I see some very interesting conflicts arising with this one.

Thursday, February 09, 2017

Google To Purge Millions Of Apps From Play Store...For Privacy?





 As if anyone ever reads the tiny print privacy policy. Apparently Google feels that if you don't have one publicly, they will purge your app from their store.

Over the last 24 hours, Google has been sending notices to developers worldwide stating its intention to “limit visibility” or remove apps from the Play Store that violate the company’s User Data policy.

For most devs, the violation seems to be a simple one: lack of a privacy policy.

App developers have until March 15 to make the privacy policy addition, or Google warns “administrative action will be taken to limit the visibility of your app, up to and including removal from the Play Store.” 

The truth is, once you download an app, the app owner and ALL of the other apps on your device, know. Your device becomes a cesspool with each app sharing info.

And it isn't just privacy, it's permissions too. Some apps not only have access to the info on your device BUT can also control the hardware (camera).

Keeping applications in the cloud, and not on your device, would go a long way of helping with privacy and permission issues.

Tuesday, February 07, 2017

Dropbox Rolls Out Google Docs Competitor..Keep This In Mind



Dropbox is launching a public version of its new Paper service to make a name for itself among collaborative productivity suite providers such as Google Docs and Microsoft's Office 365.


Paper, which has been available in beta since last year, is aiming to win converts from the big names in the space with a user interface that the company said makes collaboration between coworkers easier. The cloud-based platform will allow users to manage shared documents by assigning different tasks and deadlines to various collaborators.

Here's the questions I have.

If you own a physical storage unit, would you allow the owner of the development to go inside it anytime they want? Would you let them share what is inside to the public?

Do you realize anything created and stored inside these public storage sites is THEIR property, not yours?

What is the company's policy if proprietary material is on this site?

Something to think about.

Monday, February 06, 2017

What Other Ways Can You think Of To Stay Off The Grid By Using The Grid?


On the TV show Hunted, where contestants try to avoid capture for 28 days, one group tries to stay off the grid by using the grid in a special way.

The guys create a Gmail account that is just numbers and letters (ed8x$4dds@gmail.com) and then sends letters (with no return address) to friends with their code names. Once again the code names are random.

One thing I never knew is that the Government scans EVERY piece of mail..

The guys create DRAFT emails for each person with their code name. Their friends can communicate with them by continuing the DRAFT email and never sending it. An email that is never sent cannot be tracked.

Eventually their own paranoia gets the best of them.

Can you think of ways to use the Net without being tracked?

Friday, February 03, 2017

What Does This Do To The App Store Space?


Comes under the category of "Why didn't I think of that?".

Doesn't it seem antiquated that we need to go to a separate site to use an app?

What happens to the control that the iTunes and Google Play have?

1App allows apps to bypass the app store to get users to download. They cut out the middleman (app store).


The Menlo Park, California-based startup has taken the disruptive cloud-streaming technology and applied it to the problem of app discovery. Now you can use 1App’s OneOS to instantly deliver a mobile app to someone who wants to try it out.

Raheel Hasan, CEO of 1App, said in an interview with VentureBeat that 1App can stream a full app experience to any device in any mobile environment. You could play an Android game on an iPhone if you wanted to, with no waiting and now no need to bother with stores or downloads.

The question is...who gets the data now?   

Will apps need to place their app in the app stores?
Can this be the new way to get an app on a device?
What percentage of the revenue will 1App get versus who places the app ad?
What will this do to Apple's 30% cut on app subscriptions? 
Has 1App found a way over Apple's walled garden? 

Wednesday, February 01, 2017

What Apple Should Spend Some Of That $246B On




Google's motto is "Don't Be Evil".

Apple likes to "Think Different".

Apple's new slogan should be, "Making the next generation even better"..here's how you do it.

Apple, every kid in this world has bought SEVERAL products of yours, I think it's time to give some of that profit back, in a very productive way.

Apple has $246B in cash sitting offshore. President Trump wants it back on this side of "the wall".

Silicon Valley is all up in arms about the immigration issue. They all fear they might lose some talent or be prohibited from poaching from other countries. We have the brightest minds in the world but they are being taught the skills to survive in an analog world.

Take $10B and start the Apple University.



 M.I.T, Harvard, Stanford.....and now Apple.

Teach the next generation the necessary skills (computer, math, physics etc) needed to survive in the new digital job marketplace.

What kid wouldn't want to go to THAT school?

The winners in the next generation will be kids that create, not regurgitate facts (that's why we have Google). Computers and software are great at processing but they lack the ability to create. THAT is the skill our kids should be learning.

Apple could even abolish the current testing standards and create new ones.

Think of the possibilities.






Sunday, January 29, 2017

Does This Concern You?

 

 

New York plans to install vast system of facial recognition cameras that matches drivers licenses to social media accounts at bridges and tunnels.

Facebook already has face tagging and Check In feature. Can you imagine the opportunity for  Snapchat?
As Eli Pariser writes in the book The Filter Bubble (highly recommended), "the ability to search by face will shatter many of our cultural illusions about privacy and anonymity"
Here is what is REALLY scary?
A while ago Facebook cut a deal with political website Politico that allows the independent site machine-access to Facebook users' messages, both public and private. 

Facebook already bought WhatsApp for $19B, Will they buy SnapChat before they go public?

As soon as Facebook finds a way to tie in commerce to the platform, it's game over.


I can't help thinking this has gotten out of control.  How did this get so bad so quick?
Those "Privacy Policy" pages that are never read, have created such lasting damage.

So how do we stop it?  

The Next Big Thing is Privacy. Stuart Langridge has the right idea.
Privacy will define the next major change in computing.
The way you beat an incumbent is by coming up with a thing that people want, that you do, and that your competitors can’t do. Not won’t. Can’t.

How do you beat Google and Facebook? 

By inventing a thing that they can’t compete against. By making privacy your core goal. Because companies who have built their whole business model on monetising your personal information cannot compete against that. They’d have to give up on everything that they are, which they can’t do. Facebook altering itself to ensure privacy for its users… wouldn’t exist. Can’t exist.

The company who works out how to convince people that privacy is important will define the next five years of technology. (source)

Mainframe, PC, Cloud Computing..what is next?  Private Computing? A Private Internet?

The technological advances we have made just in the last 5 years makes me think that it is possible to get back our privacy. It will happen when people have their own data used against themselves.

When one day they wake up and say "How did they know that?".  That's the "A Ha!" moment.

Watch the TV show The Hunted, to see how public you really are.

Big problems lead to Big Solutions.

 




Wednesday, January 25, 2017

What Happens With The Death Of Cash?




The days of cash being accepted as legal tender are quickly coming to an end. Within a decade, cash will be dead.

Have you ever given thought to the ramifications to this?

What happens when cash is no longer accepted as a form of payment? When you are forced to use digital currency to make ANY type of payment say good bye to your last bit of privacy.

When Chase Bank started their new "Cash Policy", it started a wave that will soon eliminate the last bit of privacy consumers have.

Think of all of the people and consumer items affected.

Buying items that you don't want, or can't have identified on your credit card, will be gone. (from embarrassing drug store items to those funny cigarettes). 

People that make a living, and unreported income, will soon have their income reported and be on the grid. From hairdressers, valets to people that sell illegal goods.

More income will HAVE TO BE reported. (as a side note another reason why marijuana should be legalized).

What about the really bad drugs? What happens to that industry when cash is dead? Does it help or hurt that industry? How about unregistered guns that are sold? Or stolen items?


Surveillance cameras watch you, postal service scans your mail, credit card companies track your purchases, cellphone towers can locate you and cookies from surfing let ISPs, websites and domains follow your EVERY move.

Cash is the one last form of privacy consumers have..and soon it will be gone.


Tuesday, January 24, 2017

You Do Realize You're On The Same Team Right?



We can learn a lot from the Packers Falcons game, and almost any football game in general,  about how to win.

The teams all wear the same color uniform . There isn't a different color or notation for the defense or offense players.

When a defensive player intercepts a pass, the defensive player doesn't stop, he tries to help the team by running it back for a score...even though he is a defensive player.

When the quarterback throws an interception, the offensive players try to stop the opposing player from running it back for a score.

Their instinct is in helping the team.

Each player on the TEAM does what is best for the team, not for their "party".

Why can't the "players" on the U.S Team do the same?

My suggestion for Congress:

Forget the idea of a third party, GET RID OF ALL PARTIES. The members in Congress all wear the same color jersey, so stop with the classification.

A touchdown scored by a running back or a safety is good for the team, regardless who scores it.

I would suggest that Congress offer a way for members to submit their ideas anonymously.  Members would then vote on just the idea, not on who or what party it came from.

A bird has a left and right wing. It can only fly when both wings work together.

Wednesday, January 11, 2017

The Privacy Wave Is Coming..Get Ready For A VPB Virtual Private Browser




ISPs, domains and even your own device track you while you surf. This EU Proposal is a good start but there are much better ways coming to maintain privacy online.

Combine the cloud (isolate your device) with a "disposable browser", and then you have complete privacy ans security online.

You've hear of a VP, a virtual private network which has 3 major drawbacks (1. cookies, viruses, trackers still are used/exposed to users, 2 a VPN leaves history on your device 3. encryption slows down your surfing.

The solution will be a VPB..a virtual private browser.

EU privacy proposal could dent Facebook, Gmail ad revenue.

 web companies would have to guarantee the confidentiality of their customers' conversations and get their consent before tracking them online to target them with personalized advertisements

email services such as Gmail and Hotmail will not be able to scan customers' emails to serve them with targeted advertisements without getting their explicit agreement

The proposal will also require web browsers to ask users upon installation whether they want to allow websites to place cookies on their browsers to deliver personalized advertisements.

 

Sunday, January 01, 2017

Data And Goliath..A Great Read



Bruce Schneier's Data and Goliath is a great read for anyone that is interested on the many ways your behavior (online and offline) is being monitored and being used for and and against you.

The days of "I want off the gird" are coming soon. The ability to have "privacy on a public network" is a very big idea.




Data and Goliath The Hidden Battles to Collect Your Data and Control Your World