Sears Starts Using 2D Mobile Bar Codes

Sears is the first major U.S. retailer to start a public trial of 2-D barcode technology.

Sears Uses 2D Bar Codes


Efforts to implement retail 2-D bar codes are accelerating, with Sears becoming the first U.S. retailer to begin a public trial that started in mid-December at a store in Marietta, Georgia.

Sears' name is now on a substantial list of top-tier U.S. retailers who have been seriously exploring the technology, including Best Buy, Gap, Target and Nordstrom.

There are multiple vendors pushing the technology in the United States; Best Buy and Target are working with a company called StoreXperience, while Sears and others are talking with an outfit called ScanBuy.