Having a major retailer commit to a product or service can be as transformational as a government mandate.
From Wall Street Journal Blog
WalMart Commits To Wind Power
The Bentonville, Arkansas-based retailer just announced a deal with Duke Energy to use wind power for 15% of the electricity at hundreds of its Texas stores. The wind will come from a Duke wind farm slated to go operational next spring.
What’s interesting about Wal-Mart’s announcement is the company’s long-term bet that using wind power will be cost-competitive with traditional power sources. Wal-Mart’s vice-president of energy said in a statement, “We’re purchasing renewable power at traditional energy rates,” though the company didn’t disclose specific terms.
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