Tuesday, June 22, 2010

California Gets Creative With License Plate Advertising

California is in dire straits financially and have come up with a great innovative advertising idea.

Question is, would you sign up for it if you got paid?

From InformationWeek Caifornia Considers Electronic License Plate Ads

Advertisements would display only after vehicles were stopped for four seconds and could also be used to display public safety information such as Amber alerts.

To avoid being a distraction to motorists, the plates would only start showing ads after a vehicle was stopped for four seconds, such as at a red light or traffic jam, according to media reports. The vehicle's license plate number would always be in view.

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