Saturday, April 07, 2007

Google Offers Local Voice Search.. 1-800-GOOG-411

The speech recognition search engine battle is starting to heat up.

A couple weeks ago Microsoft acquired speech recognition player TellMe. Now Google offers a speech recognition local search application for the phone.

With this application, Google is blending the PC with the mobile phone, and will be creating another revenue stream for keywords.

Can you see the opportunity for "mobile search" and "mobile find" with this application?

Google Voice Local Search is Google’s experimental service to make local-business search accessible over the phone.

To try this service, just dial 1-800-GOOG-411 (1-800-466-4411) from any phone.

Using this service, you can:

* search for a local business by name or category.
You can say "Giovanni's Pizzeria" or just "pizza".

* get connected to the business, free of charge.

* get the details by SMS if you’re using a mobile phone.
Just say "text message".

And it's free. Google doesn’t charge you a thing for the call or for connecting you to the business. Regular phone charges may apply, based on your telephone service provider

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