Where is all of this leading? Why the fascination with maps?
It started with Google acquiring Keyhole. In my opinion, one of the best things Google could have purchased. The data with that acquisition is enormous.
Yahoo came out with their Smart View interactive map tool.
Amazon offers their mapping search tool called A9
Microsoft unveils MSN's Virtual Earth mapping tool.
SOHU, China's leading online media company aquires Go2Map today.
So what's next? Mobile search? But mobile search won't really be search per se, it will be navigation.
What two things are required for navigation, where you are (GPS) and a map