Tuesday, April 26, 2005

Good Reading

A couple great stories from Matthew Maier at Business 2.0.com.

What happens when GPS meets your cell phone.

This is the future of location-based services. Long heralded as one of the wireless industry's next big things, GPS-based mobile services are only now becoming useful and attracting the interest of carriers and consumers alike

Also How your cell phone will become an ad machine .

Mobile marketing will require more than repurposing existing content to fit a small screen. Smart marketers who take into account the personal aspect of the mobile handset -- and understand the opportunities and challenges presented by a device that travels with folks anywhere -- will have access to a highly responsive group of consumers.

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