From PR NewsWire.com MobileRC makes interactive store fronts a reality .
LocaModa Inc a pioneer of mobile
location-based interactive marketing and commerce, today launched MobileRC, an
interactive software application that enables shoppers to use a standard
mobile phone like a remote control, to control a large screen display
typically found in a retail environment.
"MobileRC is a very intuitive and compelling application," said Stephen
Randall, LocaModa's CEO. "People are more likely to interact with
location-based services when they remain in control. We do that literally by
turning their mobile phones into remote controls."
The MobileRC platform offers a hosted service that enables a storefront
interactive screen to allow prospective homebuyers to browse properties via
their mobile phones. Users call the number displayed on screens located in
the realtor's window.
I would imagine this service requires the use of a GPS/LBS type of device.