Just got done watching 60 Minutes and their piece on Google and search.
Very interesting to see what Google has/is doing. The intreview included commentary from a mentor of mine, John Battelle.
Key points to the story, search is moving from the pc to the cellphone.
To see John's thoughts and his blog, click here.
Heres John's qoute from the interview.
"I think it could be summed up in, 'search will no longer live only on your PC,'" says Battelle, when asked to speculate on what the next big breakthrough might be. Google is already moving that way, testing a new product that allows people to send short text messages from their cellphones and get an immediate reply to the search.
This isn’t just an idea; an early version is already out, and anyone with a text-messaging cellphone can play with it for free.
And if that’s not science-fiction enough, Battelle describes another advance potentially on the not-so-distant horizon. Users would, he says, "have a device which is in your pocket, which looks like a phone, and you go to a supermarket and you see a potentially overpriced box of pasta. And you take that device and you wand it over the product code, and you see comparison prices from Google of three other stores that are within a mile, OK? That’s power. That’s search. But no one has quite figured out that. That’s also the future.
John, its coming. Thanks for getting the word out.