Thursday, January 20, 2005

The Start Of Service Provider And Financial Convergence

From Wireless Week Boost launches prepaid Visa card.

I envision the service providers getting into the credit/lending business as soon as they figure out how to make impulse buying through the phone easy..Text to win, text to buy, click to buy, wave to's coming

Nextel Communications' youth lifestyle brand Boost Mobile is hoping to entice teens to load additional prepaid minutes onto their phones, and maybe even teach a little financial responsibility, with the introduction of the Boost Mobile Prepaid Visa Card.

The Visa card, made possible through a partnership with Next Estate Communications, can be used like a debit card to purchase Re-Boost airtime, as well as other goods and services where Visa is accepted. To entice cardholders to use the Visa to buy airtime minutes, customers will receive 10 percent in Boost Mobile bonus dollars applied to their prepaid wireless service account for each time airtime is purchased.

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