Monday, June 20, 2005

Physical Media Teams Up With Digital

From Optis,Packer in web alliance

OPTUS clients will be able to use PBL's online portal NineMSN to get e-mails, online content and NineMSN's Messenger on their phones and PCs after a deal between the media and telecommunications giants.

Optus customers will have access to online content from PBL's stable of magazines and to PBL's television broadcaster Channel Nine.

Now let's see. Are there any other MAJOR media companies that could leverage their digital connection?

I'm thinking of an OBVIOUS ONE

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