From Business Wire NeoMedia signs merger agreement with Mobot
NeoMedia Technologies, Inc., an innovator in wireless services and patented technologies that provide automatic links to Mobile Internet-based information, announced today that it has signed a merger agreement with Mobot®, Inc., of Lexington, Mass., a pioneer in mobile visual recognition technology.
NeoMedia expects the transaction to close this month
Mobot's visual search technology connects mobile consumers with international brands, including L'Oreal®, Samsung® and Saturn®, major media companies, including ELLEgirl®, VIBE® and JANE® magazines and leading music labels, including WEA (Warner Music Group's U.S. sales and retail marketing company).
Mobot campaigns require no changes to existing visual media and work seamlessly with all wireless carriers.
Mobot's best-in-class solution requires no download and supports all camera phones in the market, using picture messaging on the handsets to connect with Mobot's visual recognition platform and deliver back SMS, MMS and WAP push interactivity.
Future comments forthcoming.