ActiveSymbols lables it a visual "Google" for customers.
From CBS Marketwatch ActiveSymbols debuts MobilePromote
Racing fans attending this weekend's Toyota Indy 300 at Miami's Homestead-Miami Speedway on March 26 will be invited to "Take a Mobile Test Lap" with MobilePromote 1.0, a fun, new service for mobile consumers.
Cell phone users will be able to subscribe to live race-day alerts and download rich content using this brand-new mobile imaging technology service offered by ActiveSymbols , a Logicalis Company and a sponsor of the Rahal Letterman Racing IndyCar team.
View the demo
The MobilePromote service enables mobile consumers with popular camera phones, from manufacturers such as Nokia, Motorola, Sony Ericsson and Hewlett-Packard, to send text messages or pictures to an online ActiveSymbols database.
A unique and patent-pending key attribute of the ActiveSymbols technology is its ability to interpret a photograph taken with an auto-focus camera, intelligently match it with an image in its database, and return a response appropriate to the photograph and the time it was taken.
ActiveSymbols works with:
Text Messaging, 1D Barcodes, 2D Barcodes, Branded 2D Symbols, any Branded Image (logo)
Once the message is received, it is matched against a sponsor's promotion and a rich content message link is returned to the caller.What can ActiveSymbols do?