Leave it to Apple, a company that is mastering mobile digital content, to introduce physical world hyperlinks as a way of mobile marketing.
Fasol at Eurotechnology Japan shows us how Apple is using physical world hyperlinks (QR-Codes) to promote the iPod-nano in Japan.
Mobile Marketing i-Pod-nano with QR-code: QR-code takes you directly to the mobile Apple store to buy your i-Pod-nano here and now on the road:
I wonder if Apple will bring this marketing to the States?
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