Thursday, August 11, 2005

Aegis Buys Glue London

From Reuters Aegis buys digital advertising agency Glue London

British media buyer Aegis Group said on Thursday it acquired Glue London, an agency that specializes in creating ads for mobile phones and the Internet, for up to 14.75 million pounds ($26.5 million) cash.

"Clients are increasingly turning to digital media to promote their brands," Aegis Chief Executive Robert Lerwill said in a statement

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