Sunday, August 28, 2005

NASCAR Does Mobile Marketing

From NASCAR.com NASCAR to launch mobile marketing tour

The National Association of Stock Car Auto Racing (NASCAR) announced the launch of NASCAR Street Tour, an interactive marketing initiative bringing the sights, sounds and excitement of NASCAR to sports fans in key west coast markets just as the 2005 Chase for the NASCAR NEXTEL Cup begins

NASCAR introduces the NASCAR Street Tour to San Diego fans Friday, August 26 at PETCO Park prior to the Padres home contest vs. the Colorado Rockies. It continues to make its way through major West Coast cities including, Los Angeles, Phoenix, and Las Vegas at various sporting events, fairs and festivals, Ford dealerships, partner retail locations, auto shows and multicultural community events

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